METHODOLOGY

Business Development Management has many steps and obligations; the final one is sales. As your Business Development Partner, Frenico will learn about your Business & Value proposition, integrate into your sales process and function as an integrated part of your sales team.

Using Evaluations, Excel data tables, SWOT analyses and “what-if” connections, we categorize a business objective in discrete components to help you visualize and make the connections.

We formulate and act on an action plan; to put in place in a timely manner all of the findings under your business. The proof of success of the business plan is also to actually penetrate that new market or enhanced market, research and deliver a customer or a group of customers.

In New BDM, we define and create an organisation that can pivot like a start-up and retain high Brand Equity.